Women.com and Gurl.com shift

It's a shame websites like Gurl.com and Women.com have shifted from production to consumption sites. We need as many sites as possible where production by and for young women can be created and freely exist unimpeded so that new schools of thought and new messages relating to issues such as girlhood can be discussed and considered. I think once the sites changed their focus and thought of themselves as businesses rather than (for lack of a better term) think tanks, that is where production stopped and consumption began. Because at that point you are looking for advertisers and those ads may carry messages that you have no control over. Thus, the power of those websites is lessened considerably. On top of that you can see that the websites in their new incarnations have struggled to stay relevant. Perhaps this is just the nature of business. What it most definitely is not is an environment where production is considered important. Having a voice and being creative have been trumped by the Almighty Dollar. I would assume that new sites have been created in an effort to regain some of this lost power and bring production back into the discussion. However, my classmates would have a better idea of this than I would.